Just a quick update on the website situation Web traffic is holding steady (even though it’s off-season for their main sports). Now number 2 result on Google.com (above the local 10-pack) for a search for “Sports Bar Prague”. Beating out sportsbar.cz Not performing as well on Google.cz (which Firefox defaults to when you’re in the…
Marketing Technologist
Category Archives: Google
Google Analytics to go Freemium?
That’s the conclusion I jumped to after seeing this story on Marketing Pilgrim about a piece of Forrester forecasting published today. Assuming a shrinking use of licensed analytics (installing a copy of analytics software on your own servers) is an obvious one – ever since Google Analytics came out and effectively made one of the…
Five Must read marketing/internet/social media blog posts from this week
I’ve had my head down working and absorbing information this week, reading books and blogs. Here are five helpful/useful/relevant and informative posts from the past week that I recommend – much more worthwhile than anything I would have written this week! Christopher S. Penn: How powerful is your social media? A warning not to drink too…
Local listings for local people
The what, why and how of getting in the Google Local search results Now Google are beefing up the importance of ‘local’ worldwide it’s time get serious about your listing. Go to google.com and do a search for your business type, e.g. ‘Tackle shop’. Are you getting the ‘Local 10 pack’ (see image below)? If you’re…
Google TV Ads Online – close but no cigar
Google TV Ads Online – disappointed that it’s not an archive of TV ads, tagged and categorised.
Facebook Ads just got interesting for Expat Businesses
Living in a foreign country for a number of years now I’ve picked up enough of the language to understand advertising copy pretty well. I’m the exception however. A large part of any expatriate community, when faced with Facebook adverts like those in the image to the left would have little clue what it’s about….
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