QR codes (2D barcodes) have been front of mind for me recently, partly for the wrong reasons: Malicious QR Codes, QR Codes that might unleash some malware on your phone, parroted by many outlets, including this piece by TechCrunch while EConsultancy wonders whether the link with malware could damage perceptions of QR Codes amongst consumers,…
I’ve had my web developer hat on a little too often of late and been suffering from one of the problems most developers loathe – testing how a site looks in earlier versions of Internet Explorer. (Yes, I know IE6 must die) but when a client’s IT department won’t let them upgrade because they have…
Nobody goes to a hardware megastore for fun, we usually need something specific. We wander down the aisles ‘if the adhesives are here, then that must mean tile adhesives are here right?’ until we give in and ask a disinterested looking pimply youth for help. They begrudgingly motion in the general direction of where you…
I’ve been using the Headway Premium WordPress theme (disclosure: that’s an affiliate link) for nearly a year. It has just been upgraded to version 2.0, which has brought a whole heap of new and improved functionality, bug fixes and speed improvements. What is Headway? Headway is a premium (paid-for) WordPress theme that has a built…
In the interest of experimentation I’ve been using the AdBlock extension for Safari lately. It’s amazing how peaceful the web is with most of the advertising removed, but as a marketer it’s useful to know what and how is being advertised online. That and the quasi-moral reasons people argue about mean I’ll be disabling the…
Making websites simple to use has always been one of the objectives high on the list of any project brief I’ve ever seen. You want your users to feel comfortable and safe and have a smooth path from landing on your website right through to whatever constitutes a desirable outcome for a visit. Usually that…
I’m wondering when the tide is going to turn on the matter of requiring users to fill in lengthy forms in order to download a software demo, an e-book, a white paper or in some cases even a brochure. You’ve gone to all the trouble of getting someone to your site – whether that’s by…
Limited by the brief (and time and budget) to reworking the existing design, rather than replace with a WordPress driven site (my personal preference), below is a list of the basic SEO and general site changes I made. More meaningful title tags, meta descriptions and keywords Logo/header graphic turned back into a single image and…
online store usability on a budget The way news kiosks display as much as they possibly can serves as an interesting example for the world of online shopping and explains just why thorough user testing and analysis of how all your visitors behave is so important. Just have a think about your own behaviour in…
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